Vista Radio buys Haliburton Broadcasting Group 0
Moose FM has a new parent company after Haliburton Broadcasting Group sold to Vista Radio Ltd. late last month.
No substantial changes are planned for the 24 Ontario stations involved in the sale, Vista CEO Margot Micallef said in an interview with the paper.
"We were really impressed with how well the operation has been run. . It's a great group of radio stations," she said.
Until now, Micallef's group has operated solely along the west coast of Canada with 38 broadcast licences in B.C., Alberta and the Northwest Territories.
This union of stations will further the group's goal to become a national broadcaster.
Christopher Grossman started Haliburton Broadcasting Group in 1997, according to a press release put out by Westerkirk Capital, which recently acquired Vista.
"I could not have picked a better successor to continue the legacy we started at Haliburton," Grossman says in the release. "Vista cares in the same way as Haliburton about its employees, listeners and advertisers. Vista will take our radio business to the next level and that will create tremendous opportunities for our employees."
Grossman will not be involved with the station once the sale goes through.
Micallef said Moose FM was very much like the radio stations Vista already runs with community-focused programming, news and music.
"Our news content tends to be 85 to 90 per cent local content. We're very much committed to the communities that we serve," she said.
"We really want everyone to know that we are delighted and honoured to continue the service Haliburton has been providing in those communities."
The sale is pending CRTC approval.